Interesting article on blogging for marketing in MarketingMag of New Zealand [thanks Adrine]. The article refers to Ben McConnell's book "Creating Customer Evangelists". It also tells the story of the now famous Raging Cow boycott epitomizing the failure of marketing...
Blogging is like standing in your underpants says Rogier Brussee through Andy. Indeed, it can be quite dangerous to blog about the things you do for the company that pays you. On the other hand, it can also be quite...
You must try Serence KlipFolio to manage your RSS feeds. At last a product that allows users to monitor RSS feeds from small "klips" and develop alerts without the need for an aggregator. This might come in handy to introduce...
A city is not a tree from Christopher Alexander is really an inspiring paper for all people designing social spaces, whether in the physical world or in the cyberworld. It support my claim that Personal KM tools and Enterprise KM...
After wondering for three years about the business model of KM, let me summarize where I’m at. I can think of five different archetypes: Knowledge-oriented Operating System – Windows and Linux are based on a document-centric desktop metaphor of files...
I just read a remarkable article from Michael Gilbert, Marius Leibold, and Gilbert Probst called "Five styles of Customer Knowledge Management and how smart companies put them into action". Customer Knowledge Management is about "gaining, sharing and expanding knowledge of...
The minute you systematize something, you suck the life out of it…nobody asks questions any more – questions such as ‘why is it done this way?’ ‘Has the world changed in the interim?’ ‘Can it be done better now?’ Paul...
I just had the priviledge to attend a meeting with Alain Bensoussan, the famous parisian lawyer and IP guru, together with other French KM specialists. Chloe Torres of the Alain Bensoussan law firm called the meeting so that we could...